FANS OF SPORTS BRANDS

BRANDING

A brand is vital within sport, the essence and thinking behind your company will help to establish a positive connection with customers. A company which has invested in building brand equity will find itself with a clear and measurable advantage against a rival team.

 

Graphikings identify the key strengths and call out features that will make a brand pop and unique. A consistent message is underlined across a number of suitable channels to first attract potential customers and then turn them into loyal fans.

 

Name Development

 • meaning

 • sound

 • shape

 • character

Brand Identity/Brand Standards

Brand Architecture

Concept identification

Mission

Vision

Values

Slogan

Presentation package for sponsors

 

VISUAL IDENTITY

When designing your visual identity, we follow a creative process:

 

• We put together a thorough creative brief, analysing every aspect of your brand (target audience, positioning, values, mission, personality etc.)

 

• We drill down to pinpoint the brand promise, which must stand out clearly through the sum of representations.

 

• We build up your visual identity (logo, fonts, colours, photography, icons…)

 

• We ensure that every aspect can be used across all communication materials (online and in print).

 

Good branding delivers a clear and forceful message, and builds credibility.

 

The real value: to make your brand stand out in a unique way.

 

DESIGN

Your brand is the soul of your company. Every visual representation of your brand: the name, the logo, the symbols, the fonts, convey meaning and create an emotional link between you and your customers.

 

When consumers look at your your businesses design they register images first and decide in a matter of seconds whether they want to buy the product or trust the service.

 

Creating clean, crisp, professional looking images are a vital part of influence during the buying process. In Graphikings we are experts in creativity and image perception.

Website Design

Landing Page Creation

Environments

Collateral

 • brochures

 • business cards

 • magazines

 • print campaigns

 • stands

Packaging

Advertising

Illustration

Motion Graphics

Ads

 • Newspaper

 • Magazine

 • Billboard

Direct Mail Marketing imagery

Book & eBook design

Online Banners

Social Media Imagery

Infographics

 

 

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